Converse Advertisement (2021)

University Assignment

This advertisement for converse was created for a class that taught me how to use after effects and motion design principles. I chose converse because I quite like converse and thought it would be fun to advertise a product where the designs were applied in funky 2D animated ways. I went with a simple rainbow colour palette and six shoe designs (three pattern designs and three natural designs). Shots include: animation of logo to intro video, blank shoes having patterns applied to them, shoes being  thrown/dropped, shoes stepping across screen and away from screen.

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